Not all content is created equal. Google and other search engines have been perfecting their search algorithms for years to provide users with the most comprehensive and reliable results to their queries. But what if we are on the other side of the search engine?...

Off-Page SEO In Part One of our SEO checklist, we focused on on-site aspects of SEO, like preparing it for crawling. We dealt with various aspects of website optimization that would be considered good practices by search engines, and therefore, improve the website’s ranking. If you...

If you are a regular internet user, you deal with content on a daily basis. You read, watch, and listen to content on social media, various blogs, news portals, podcasts, and so on. Even through this passive contact with content, we tend to learn a...

When we’re talking about getting natural exposure online we are primarily talking about getting good rankings. The only way to get traffic that isn’t gained through Ads, be they AdWords or social media ads, is to ensure that your content ranks well for queries related...

Just as you think that some things will never change, SEO is here to surprise you. Not only have we become accustomed to constant changes and shifts in SEO practices over the years, whether those were small updates about meta description length, or others (not...

The blockchain market is on the fast track to hitting the magic number of $20 billion somewhere around the year 2024. The technology is so popular, in fact, that around 69% of banks are already trying out permissioned blockchain networks. While these numbers are impressive, the...

In the online world there are countless ways a business can market itself, as marketers were quick to come up with new techniques and methods for digital marketing over the years. Although having a lot of options is generally a good thing, a problem arises...

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